ABOUT THE COMPANY

We are shaping the future of shooting sports and outdoor activities in Poland. Family passion, professionalism, and top-notch quality – discover Target Zone.

Our Beginnings


The idea of creating a family business, originally intended as a hobby after work that combined personal passions with years of professional experience, was conceived by Maciek, the senior member of the Jędrzejewski family. Our first venture was unrelated to firearms or militaria. Instead, we channeled our enthusiasm into water sports, establishing the Jammas Charter brand for renting tourist yachts. This was soon followed by another project: the Zone of Games and Gadgets (SGiG), a brand dedicated to selling games and gift products

Initially, we managed the yacht rental business from a room in our family home, while SGiG operated from a small rented shop on Korytnicka Street 46 in Warsaw. However, as our trading operations expanded, the limited space of the shop and our family garage no longer sufficed. This prompted us to secure a new location in a commercial pavilion at Al. Waszyngtona 100A in Warsaw. Initially occupying one floor of approximately 170m², the additional space sparked new ideas. One of Maciek’s lifelong passions, alongside water sports, was sport shooting. However, restrictive firearms regulations in Poland made this pursuit difficult, if not impossible, for individuals. The 1999 Firearms and Ammunition Act transformed civilian firearm ownership regulations in Poland,  enabling Maciek to rekindle his passion and share it with his son, Adam. This led to the idea of dedicating part of the pavilion to a store specializing in firearms and militaria. After adapting the space, we embarked on the challenging process of obtaining our first firearms license, which was granted on March 30, 2016. This marked the official launch of the Target Zone, a cherished endeavor for Maciek and Adam, embodying our motto: “Our Company, Our Passion.”

The shop quickly became the centerpiece of our business.  As demand grew, the original space proved insufficient, prompting us to expand into SGiG’s area and gradually phase out SGiG as a standalone brand. However, SGiG remains part of our portfolio; its website, strefagig.pl, now redirects visitors to the Target Zone’s military gadget offerings.

Fully committing to the military direction also led us to suspend yacht rental operations under the Jammas Charter brand. While this chapter is currently on hold, we remain open to reviving it if we can align yacht rentals with our military-focused activities.☺

In July 2020, we expanded further, acquiring the ground floor of the pavilion at Waszyngtona,  increasing our space to 285m². This paved the way for a new opportunity: partnering with 5.11 International as a Premium Dealer. We allocated part of the ground floor to a store offering military and outdoor clothing and accessories from this global leader.

As we developed relationships with international firearm manufacturers and scaled up our import operations, we faced increasing warehousing and logistical challenges. For a while, we benefited from acquiring an office space at Zgierska 6/8 in Warsaw, which included a basement storage area. After adapting the basement to meet the requirements for a firearms storage facility and obtaining the necessary license for this location, we also established the company headquarters and the Board office there.
In our pursuit of a facility that could support our current storage and logistics requirements while also allowing for future growth, we discovered a listing for a commercial property in Łomianki, near Warsaw, on a street aptly named Pancerz 6. (English: Armor 6). After extensive negotiations, we completed the purchase in mid-2023, acquiring nearly 6,000 m² of land (with room for expansion) and approximately 2,000 m² of usable space.

This marked the beginning of a transformative new chapter for our family business. While the property initially seemed in good condition, both the grounds and buildings required significant adaptations to align with our vision, as well as a comprehensive renovation. We decided to outsource only the tasks that required specialized skills or equipment, tackling the rest ourselves. Embracing the motto “all hands on deck,” our entire team joined the effort. Each person contributed to the project in ways that matched their skills and abilities. By the end of 2024, we can proudly say that the first phase of this ambitious project is complete. Through the combined efforts of the entire Jammas family, the Jammas Shooting Center (CSJ) has come to life.

Today, our facilities in Łomianki house the company headquarters, Board office, and a logistics center with licensed storage facilities.

Since 2016, we have stayed true to our mission, evolving and growing in our chosen direction. Several members of our team,  like Marlena, Robert, and Agnieszka, started with no background in shooting sports. They have grown alongside us, experiencing our journey from yacht charters to games and gadgets, and finally to shooting sports. We operate like a family, offering mutual support that goes beyond professional boundaries. Over time, we’ve welcomed new members to our team, but only those who align with our family-oriented philosophy, share our values, and are committed to building the company’s future have stayed with us.


WHAT WE DO



We specialize in shooting sports, militaria, and outdoor activities. Our Target Zone stores offer a comprehensive selection of firearms, ammunition, firearm accessories, military gear, outdoor clothing, and ballistic equipment. We also provide expert advice on firearm selection, customization, and the choice of components and accessories.
As a Premium Dealer – and soon to be the only Select Premium Dealer of 5.11 International in Poland, operating from our new headquarters – we proudly offer and promote this globally renowned brand’s apparel and accessories.


We operate in the e-commerce market through strefacelu.pl, our Polish online store, and its international counterpart, targetzone.
As a company, we are committed to staying at the forefront of the global arms and military equipment market, forging partnerships with leading brands in the industry. Our reputation in the Polish market has been solidified through collaborations with renowned companies, including: BUL Armory, IWI and IWI US, Meprolight, Armsan, Sons of Liberty Gun Works, Rounded by Concealment Express, Protection Group Danmark or Riton Optics.
Through b2b-jammas.pl, we offer a diverse range of imported products from globally recognized brands, ensuring access to top-quality items.

Discover More About Us!


2012

The idea for a family business takes shape, culminating in the founding of Jammas on December 19. 

2013 March

In March, we launch Amadea and Afra, the first vessels under Jammas Charter.

2013 may

By May, we open our first retail location under the SGiG brand.

2015

We expand to Warsaw, introducing Strefa Celu, a new retail space.

2016

We secure a license to sell firearms and ammunition.

2019

Our headquarters moves to 6/8 Zgierska Street, Warsaw.

2020

We open a Premium Dealer store for 5.11 International at our Waszyngtona Avenue location.

2023

A major milestone is achieved with the acquisition of office and warehouse facilities in Łomianki near Warsaw.

2024

2024 – The first phase of the CSJ project sees the relocation of our headquarters and management offices, along with the opening of a logistics and warehousing center.

Current priorities


At the heart of our operations is a commitment to the satisfaction of our customers, partners, and employees. We aim to foster strong, meaningful relationships among all stakeholders by following principles of reciprocity and partnership. Every customer is treated with the highest level of respect and patience, regardless of how demanding their needs may be.

Similarly, we uphold transparency, loyalty, and fairness in our relationships with business partners, ensuring that mutual trust forms the foundation of our collaborations. We believe that every interaction with our company—whether as a customer, partner, or guest—should be a positive and rewarding experience.
Rather than focusing solely on profits or statistics, we prioritize partnering with businesses that deliver top-quality products and services. We consciously avoid working with those who prioritize high sales volumes and profit maximization at the expense of quality.
As advocates for shooting sports and responsible firearm ownership in Poland, we have consistently supported the growth of the shooting community. Our efforts include sponsorships, participation, and direct involvement in organizing shooting competitions, events, and initiatives promoting shooting as a sport.

Development plans


Our focus on growth extends beyond expanding our product range—we are also enhancing our logistics capabilities to introduce innovative services.

In 2023, we acquired a property in Łomianki near Warsaw, which is now being developed into the cutting-edge CSJ Shooting Center. The modern facility already houses our headquarters and logistics center, featuring state-of-the-art warehouses (including 3 firearms warehouses, logistics, and high-bay storage facilities). Soon, all shipments and goods received by the company will be managed exclusively through this center.

At the turn of Q1 and Q2 2025, we plan to open the retail section of CSJ. One floor will house a 5.11 store with Poland’s first Select Premium Dealer status, while the other will feature a spacious Strefa Celu showroom with firearms and accessories.

Our main CSJ building will include an entire floor dedicated to training and conferences. We aim to launch cycles of both new and groundbreaking training programs designed to cater to diverse needs. The training and conference section is expected to open in Q2 2025.

In the subsequent phase of the project, we will construct a multifunctional indoor shooting range on a 3,500 m² plot. The facility will include a rooftop parking area (plans for 2025–2028) capable of accommodating dozens of vehicles.
These developments are just the beginning of a wide array of ambitious projects and innovative ideas…

Our Professionalism Confirmed by Certificates

CERTIFICATE No. W – 389/4/2024
Confirms compliance with the requirements of the Internal Control System.

CERTIFICATE No. J – 2760/3/2024
Demonstrates adherence to the PN-EN ISO 9001:2015-10 standard

QNET CERTIFICATE
Registration Number:
EN – J – 2760/3/2024

CERTIFICATE No. A – 43/4/2024
Verifies compliance with AQAP 2110:2016 standards.

Our Network of Partner Companies


Jammas sp. z o.o. is more than just a local operation. Our products and services are available across numerous European countries through an extensive distribution network. Explore where to find us and our partners.